ROCKING THE WORLD
The Iron Dames project has a powerful story to tell, that allows it to gain the attention of a global audience.
The Iron Dames is featured in coverage all over the spectrum – within motorsport but also in lifestyle, fashion and in the mainstream media.
The message continues to spread further around the world.
MEDIA
COVERAGE
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article mentions in 2024
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total reach in 2024
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advertising value equivalence
EVERY DREAM MATTERS – ROLEX 24 HOURS OF DAYTONA
As the eyes of the motorsport world turn to Daytona for the legendary season-opening race, the Iron Dames are excited to bring the “Every Dream Matters” movement – started at Le Mans in 2024 – to the United States. With a striking new livery and an exclusive collection of merchandise, the campaign takes a bold step to capture the spirit of the American Dream where aspiration, conviction and determination come together to achieve greatness.
Impressions
Social Engagements
Video Views
As the eyes of the motorsport world turn to Daytona for the legendary season-opening race, the Iron Dames are excited to bring the “Every Dream Matters” movement – started at Le Mans in 2024 – to the United States. With a striking new livery and an exclusive collection of merchandise, the campaign takes a bold step to capture the spirit of the American Dream where aspiration, conviction and determination come together to achieve greatness.
EQUESTRIAN TEAM
Iron Dames Equestrian announcement coverage highlights.
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Total potential impressions
Iron Dames Equestrian announcement coverage highlights.
SOCIAL
JAN 2024 – DIC 2024
Audience size
Engagement
Impressions
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Link Clicks
Video views
DAMES MEET FASHION
In the spotlight of the most prestigious lifestyle magazines Photo gallery.
A picture is often worth a thousand words.
ARTICLES
PHOTO GALLERY
Enjoy the most iconic shoots of the Dames.
PRESS CONTACTS
Write us at for any inquiry about our projects and athletes.